What’s the most common SEO mistake scaffolders make?

One common mistake is ignoring local SEO. Without optimising your Google Business Profile or ensuring your contact details are consistent across directories, your business may not appear in local search results.

Another mistake is neglecting mobile optimisation. Many clients search for scaffolders on their phones, so a slow or poorly designed mobile site can drive potential customers away.

Lastly, some scaffolders rely on outdated tactics like keyword stuffing, which can harm rankings. Focus on creating high-quality content, earning local backlinks, and improving your site’s performance.