Google My Business (GMB) is a free tool that helps your bricklaying business appear in local search results and on Google Maps. It’s essential for attracting local customers actively searching for services like “bricklayers near me.”

A fully optimised GMB profile includes:

  • Your business name, address, and phone number (NAP).
  • A detailed description of your services.
  • Photos of completed projects (before-and-after images work great!).
  • Customer reviews and ratings.

GMB is one of the most effective ways to boost your visibility and connect with local customers, making it a cornerstone of any bricklayer’s local SEO strategy.