Combining paid ads (PPC) with SEO can be a smart strategy for fencing companies. While SEO builds long-term visibility, PPC delivers immediate results by placing your business at the top of search engine results for specific keywords, such as “emergency fence repair near me” or “garden fence installation.”
Paid ads are particularly effective for promoting seasonal offers or targeting high-intent searches, such as “security fencing for businesses.” They also complement SEO by driving traffic to your website while your organic rankings grow.
Over time, as your SEO efforts gain traction and generate steady traffic, you can reduce your ad spend. Together, SEO and PPC create a balanced marketing approach, ensuring short-term results and sustainable growth for your fencing business.